Senior Executive – Marketing (Airlines & Inbound)

Position available: Senior Executive – Marketing (Airlines & Inbound)

Location: Kuala Lumpur – KL Sentral

Job Responsibilities:

1. Airline Marketing and Business Development

  • Responsible for promoting and increasing usage of KL CAT check-in service, including identifying and securing new airline partners at KL CAT, developing awareness programme, joint promotions, and innovative commercial packaging.
  • Responsible for all sales and marketing activities with the airlines, including formulation of a complete set of sales/promotion strategies, preparing sales forecast and result tracking.
  • Propose, evaluate and implement joint marketing, promotional, PR and sales activities with airlines

2. Partnerships/Joint Marketing and Inbound Travel

  • Identify, establish and maintain a strong relationship with potential and existing business partners for the purpose of expanding ERL’s distribution channels, increasing awareness of its products, growing its customer base and revenue.
  • Responsible for evaluating proposals, developing and executing marketing programmes with the business partners including implementation of long-term strategies and ad hoc campaigns as well as result monitoring/reporting.
  • Handle the planning and implementation of advertising, communication materials and e-commerce integration where required.

3. Reports and Data Analysis

  • Track performance and conduct analysis to ascertain trends, identify causes/gaps/opportunities, forecast and monitor results.
  • Compile and provide regular reports/updates to the Head of Management, derive valid conclusions from the analysis and make recommendations to the management where required.

Job Requirements:

  • Degree in Business, Marketing, Management, ICT or related fields
  • Candidates with strong airline contacts and knowledge of the airline commercial and operations, including the use of the latest technology will be highly preferred
  • Minimum 3-5 years of experience in commercial negotiations, strategic and integrated marketing, partnership development, product management, sales promotions and marketing communications
  • Knowledge and experience in airline e-commerce, digital and social media marketing is an added advantage
  • Highly proficient in MS Office

General Requirements:

  • Strong written and oral communication skills in English and Bahasa Malaysia
  • A result-driven, fast learner, able to work independently with minimal supervision and also work in a team
  • Strong planning, organisational, communication and problem-solving/analytical skills
  • Able to work under pressure and meet tight deadlines

If you are interested in applying for this position, please submit your latest resume and a cover letter via email to Kindly include the following details in your application:

  1. Full Name
  2. Contact No
  3. Highest Education
  4. Position Applied
  5. Expected Salary

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